Our Story
“Every garment we make begins not with a pattern, but with a feeling the feeling we want you to carry with you.”
Where It All Began
Born from a Quiet Obsession with Beauty
Celasta was not built in a boardroom. It began in a small studio in Hyderabad, with bolts of fabric, a sketch pad, and an uncompromising belief that Indian craftsmanship deserves to be celebrated — not hidden.
Our founder grew up watching weavers work in near-silence, their hands moving with the kind of precision that can only come from decades of devotion. That image never left.
Today, Celasta works with artisan clusters across Telangana, Maharashtra, and Rajasthan — bringing their craft to a new generation that values substance over spectacle.
“We don't make clothes. We make the way you feel when you walk into a room.”
What Drives Us
Our Core Values
Conscious Craft
Every fabric is chosen with intention natural fibres, low-impact dyes, and ethical sourcing are non-negotiable for us.
Artisan-First
We pay artisans fairly and work directly with weaver communities no middlemen, no compromise on the human behind the craft.
Made to Last
Fast fashion is noise. We design pieces that transcend seasons garments your daughter will still reach for twenty years from now.
The People
The Hands Behind Celasta
Every thread of Celasta runs through the vision, craft, and dedication of these individuals.
N.B. Shree
Founder & Creative Director
The vision behind Celasta a believer in conscious fashion, Indian craftsmanship, and the quiet confidence that comes from wearing something truly well-made.
C. Gurulea
Head of Design
Translating the soul of Celasta into every silhouette blending traditional weaves with modern sensibility and impeccable form.
Naveen
Digital Media Partner
Crafting every touchpoint of Celasta's online world turning the brand's essence into experiences that connect, convert, and endure.
Be Part of It
Wear the Story
Every piece you own from Celasta carries a piece of this story and the hands that made it.
Shop the Collection